Oh! Hello Geelong’s first ever Q & A post! Janina Lear – AKA Piccadilly Market lady


Where:Deakin University Waterfront

When: Sunday 25th March 2012

Web: piccadillymarket.blogspot.com.au

Who: Janina Lear 

Some might think we’re being a little bit cheeky this time round but Oh! Hello Geelong just couldn’t resist the urge to get a sneak peak into the world of the Piccadilly Markets pre-market day! Whilst we didn’t get to see, touch, feel or smell any of the stalls yet (we would have if we could have)…we did get to ask the market’s founder and Geelong wonder woman Janina Lear a few questions about the market and where she gets her magic touch!

So where did the Piccadilly Markets story begin?

I have always been a market junkie. I have vivid memories of Red Hill Market as a young girl. I have been lucky enough to have travelled and lived overseas in all sorts of places and markets always made me hyperventilate with excitement!

I started with the Geelong Baby and Children’s Market with my business partner Susan six years ago. We always loved to include a number of new stallholders who have creative homemade items to sell. Two years ago I decided to take a leap of faith and start my dream business, which was what we know today as Piccadilly Market. As a single parent of three children it was a huge chance and I was terrified, but as it turns out I had nothing to worry about. The first market had 25 stallholders, the second had 50 and now it is just over 80 (and counting)!

And where does Janina’s own story begin?

At 19 years of age, I went and lived in Poland for a year on a scholarship program. Poland was communist, it was freezing and it was hard but I think it taught me one of my greatest life lessons and that is to ‘never give up’. I spent most of my pre-children working life as a travel agent, three years of which were living in New York City and Washington. My travel career certainly taught me all my crazy organizational skills! Oh and I did spend a period of time as a function coordinator as well. I think they were all pieces of a giant jigsaw puzzle that is only now coming together.

Wow, wow, wow…this life story has the makings of a movie! 

Can you share with us some of your favourite stalls and products from Piccadilly Markets? 

Way too hard! I really do love everything as I have a great appreciation for all types of creativity even if it’s not always my personal style.  I probably most love the items that have a story behind them and have personal meaning to the creator. I am pleased to have such a great range of women’s clothing available and love that “unique” is becoming more main stream.

What are your biggest inspirations? 

Life is my biggest inspiration. I am always present and observing the world around me. The Internet has to be one of the best sources of inspiration for someone like me. Never before have we had access to so much information and knowledge. My kids inspire me every day to keep dreaming and keep

achieving and showing them how great life can be.

So what’s next? What are your aspirations?

My aspirations are to continue to grow Piccadilly into a bigger and better event. I aspire to help creative women get their own micro business dreams off the ground (and of course I have the perfect platform for them to showcase their creativity!) I would also like to advise women on where to start, marketing, social media etc.

Oh! Hello Geelong will most definitely be attending the Piccadilly Market this Sunday 25th March! We are trying to contain the excitement levels, which is no easy feat seeing as we have 80+ stores to peruse on the day! If like us you need a pre-market fix, check out Janina’s blog where you can look back on past markets and find out more about Piccadilly…but don’t forget, nothing beats the real thing so see you down there!!!!

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